Server-Side Tracking Explained: How to Protect Your Ad Spend From Signal Loss
Server-side tracking is the practice of sending conversion and event data to ad platforms from your own server rather than

PROHED secures SEO mandate for Manav Rachna University
PROHED has secured the SEO mandate for Manav Rachna University to enhance its organic search visibility through technical SEO, content strategy, and long-term search growth across its academic ecosystem.

PROHED Partners With Soul Doctor to Drive Digital Growth for India’s Most Rigorous Vedic Jyotish App
PROHED has secured the digital performance marketing mandate for Soul Doctor to drive user acquisition, boost app engagement, and accelerate growth through data-driven performance marketing strategies.

PROHED secures SEO mandate for Doozy Diamonds
PROHED has secured the SEO mandate for Doozy Diamonds to strengthen the brand’s organic search visibility, technical SEO, and content strategy across the competitive U.S. lab-grown diamond market.

PROHED secures SEO mandate for Behno
PROHED will manage SEO strategy for Behno to strengthen the luxury handbag brand’s organic search visibility across India and global markets.

Google Ads Introduces New Changes to Target-Based Smart Bidding
Google Ads is updating how target-based smart bidding works for campaigns that are “Limited by Budget.” From August 17, 2026,